She became her family’s sole breadwinner at 11 — now she’s a world-famous perfume entrepreneur
![]()
Ms Jo Malone CBE, British perfumer and founder of fragrance brands Jo Malone London and Jo Loves.
Mike Green, CNBC
British entrepreneur and famed perfumer Ms Jo Malone CBE has opened up about her rough upbringing and how becoming her family’s breadwinner at 11-years-old sowed the first seeds of entrepreneurship.
Malone, the founder of successful fragrance brands Jo Malone London and Jo Loves, appeared on an episode of CNBC’s “Executive Decisions” podcast with Steve Sedgwick, released on Tuesday.
Jo Malone London was acquired by The .










